In this episode of The Science of Flipping, I sit down with my good friend and business partner Adam Williams — a true real estate powerhouse who’s scaled from flipping hundreds of single-family homes to syndicating over 11,000 apartment units. Adam shares how a cockroach-filled childhood turned him off real estate — until a chance encounter pushed him to jump all in.
We break down why single-family rentals rarely build true wealth, why apartments are the ultimate cash-flow machine, and how syndications help everyday investors scale big without the headaches. Adam also drops powerful mindset lessons on clarity, purpose, and how to survive the “mud” of entrepreneurship to reach the gold.
If you’ve ever wondered how to turn active income into generational wealth, why you should think bigger than buying a rental house, and how to make your money work while you sleep — this conversation is a blueprint you can’t afford to miss.
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About Adam:
👤 Guest Bio:
Adam Williams is a seasoned real estate investor, entrepreneur, and private equity partner. Starting in 2004 flipping single-family homes, Adam quickly scaled up to multifamily, co-founding Elevest Capital and building a portfolio of over 11,000 apartment units nationwide. Through his firm Elevest Capital, Adam helps high-income earners and business owners grow generational wealth through apartment syndications — all while educating investors on how to turn active income into passive income streams for life.
🔗 Connect with Adam Williams:📸 Instagram: @awinvests🏢 Company IG: @elevestcapital🌐 Website: www.elevestcapital.com
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About Justin:
After investing in real estate for over 18 years and almost 3000 deals done, Justin has created a business that generates 7 figures in active income through wholesaling and fix and flipping as well as accumulating millions of dollars of rental properties including 5 apartment buildings, 50+ single family homes, and 1 storage facility
Justins longevity in real estate is due to his ability to look around the corners, adapt to changing markets, perfecting Raising private capital, and focusing on lead generation which allows him to not just wholesale and fix & flip, but also accumulate wealth through long term holds.
His success in real estate led him to start The Entrepreneur DNA podcast and The Science Of Flipping podcast and education company, and REI LIVE where he’s actively doing deals with members. He has coached and mentored thousands of aspiring and active investors over the last decade.
Connect with Justin:
* Instagram: @thejustincolby
* YouTube: Justin Colby
* TikTok: @justincolbytsof
* LinkedIn: Justin Colby