From High School Dropout To $9m/Year Painting Business | Upflip Video
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From walking dogs as a kid to building a multi-location painting empire, Richard Gould's story proves that success comes to those who aren't afraid to start over. After running a successful painting business in New Jersey for years, Richard took a bold leap: selling everything and moving to North Carolina to rebuild from scratch.
Starting with $200,000 and pure determination, Richard's Painting has now expanded to over 20 locations across the state. His franchise model focuses on creating the ultimate 'neighborhood painter' experience, where quality workmanship and exceptional service take center stage.
Want to learn how to start a painting business that stands out? In this episode, Richard shares his journey from hands-on painter to successful franchise owner. He reveals the challenges of building a painting business in a new territory, his proven strategies for growth, and how his top franchisee hit $700K in revenue in just their third year.
Whether you're considering starting your own painting business or looking to scale an existing one, Richard's practical insights on building a successful painting franchise will show you exactly what it takes to make it in this industry. He breaks down the exact steps that helped him transform from a local painter to a business leader with ambitious plans for 100 locations.
Resources:
🎓 Access our no-fuss painting program TODAY - link
👉 Be part of Richard’s Painting family - link
🎓 Start or scale your business with the UpFlip Academy - link
📕 FREE access to ‘137 most profitable businesses’ - link
🎙️ Follow the UpFlip Podcast - link
📩 Join the UpFlip Newsletter - link
Timestamps:
00:00 - Start
00:53 - Hustling since childhood
01:27 - Painting just kind of happened
02:01 - Startup costs
02:26 - More than just a brush and a roller
02:48 - Acquiring the business
03:46 - Buying a biz might be your smartest move
05:10 - Supplier and monthly costs
05:51 - Out in the sun and enjoying a tan
06:27 - Starting as a nobody
07:26 - Rule #1: Get out there!
08:54 - Revenue
10:39 - Pricing strategy and margins
11:51 - Fan blitz
12:32 - Easier to go down than up
13:05 - Marketing with less than $500
13:38 - Online platform with the best ROI
14:22 - Community over technology
15:02 - A single YES can outshine a hundred NOs
15:46 - “Is this the best it’s gonna be?”
16:40 - A business built on word of mouth
17:23 - Knocking doors = Opening connections
18:20 - Services offered
19:26 - Ready to start tomorrow?
21:07 - Finding your ikigai
22:02 - Money isn’t magic
22:36 - Pros are NOT always the best
24:04 - Appreciation builds loyalty
25:05 - From employee to owner
26:00 - It starts with character
26:36 - Commercial vs. Residential
27:55 - Successful in LESS than a year
28:51 - Turn your circumstance into your superpower
29:40 - Visibility is already half the battle
30:43 - All it takes is one believer
32:05 - Ready for the next challenge
33:03 - Here’s what really goes down as a franchisee
33:44 - The ultimate game-changer
35:30 - Outro
#painting, #howtostartapaintingbusiness #paintingbusiness
